푸르덴셜 파이낸셜, Inc.
US ˙ NYSE ˙ US7443201022

SecurityPRU / Prudential Financial, Inc.
InstitutionVicus Capital
Latest Disclosed Ownership8,823 shares
Latest Disclosed Value $ 861,936
Vicus Capital reports 3.74% increase in ownership of PRU / Prudential Financial, Inc.

On April 22, 2026 - Vicus Capital filed a 13F-HR form disclosing ownership of 8,823 shares of Prudential Financial, Inc. (US:PRU) valued at $861,919 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 22, 2026 disclosing 8,505 shares of Prudential Financial, Inc.. This represents a change in shares of 3.74% during the quarter. The current value of the position is $911,592 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-22 2026-03-31 13F PRUDENTIAL FINL COM 744320102 8,823 318 3.74 862 -10.22 0.0634
2026-01-22 2025-12-31 13F PRUDENTIAL FINL COM 744320102 8,505 -86 -1.00 960 7.63 0.0720
2025-10-24 2025-09-30 13F PRUDENTIAL FINL COM 744320102 8,591 -107 -1.23 891 -4.60 0.0681
2025-07-18 2025-06-30 13F PRUDENTIAL FINL COM 744320102 8,698 67 0.78 935 -3.01 0.0777
2025-04-17 2025-03-31 13F PRUDENTIAL FINL COM 744320102 8,631 -305 -3.41 964 -9.07 0.0898
2025-01-30 2024-12-31 13F PRUDENTIAL FINL COM 744320102 8,936 216 2.48 1,059 0.28 0.0940
2024-10-21 2024-09-30 13F PRUDENTIAL FINL COM 744320102 8,720 -11 -0.13 1,056 3.23 0.0934
2024-07-23 2024-06-30 13F PRUDENTIAL FINL COM 744320102 8,731 -192 -2.15 1,023 -2.29 0.0925
2024-04-17 2024-03-31 13F PRUDENTIAL FINL COM 744320102 8,923 9 0.10 1,048 13.31 0.0955
2024-02-01 2023-12-31 13F PRUDENTIAL FINL COM 744320102 8,914 -396 -4.25 924 4.64 0.0936
2023-10-23 2023-09-30 13F PRUDENTIAL FINL COM 744320102 9,310 -293 -3.05 883 4.25 0.0925
2023-08-17 2023-06-30 13F PRUDENTIAL FINL COM 744320102 9,603 -174 -1.78 847 4.83 0.0882
2023-05-02 2023-03-31 13F PRUDENTIAL FINL COM 744320102 9,777 -87 -0.88 809 -17.64 0.0870
2023-02-15 2022-12-31 13F PRUDENTIAL FINL com 744320102 9,864 -417 -4.06 981 11.22 0.1113
2022-11-08 2022-09-30 13F PRUDENTIAL FINL com 744320102 10,281 -552 -5.10 882 -14.95 0.1039
2022-08-10 2022-06-30 13F PRUDENTIAL FINL COM 744320102 10,833 -248 -2.24 1,037 -20.78 0.1171
2022-05-11 2022-03-31 13F PRUDENTIAL FINL COM 744320102 11,081 -317 -2.78 1,309 0.00 0.1313
2022-02-10 2021-12-31 13F PRUDENTIAL FINL COM 744320102 11,398 11,398 1,309 0.1334
2021-08-10 2021-06-30 13F PRUDENTIAL FINL com 744320102 0 -12,702 -100.00 0 -100.00
2021-05-04 2021-03-31 13F PRUDENTIAL FINL com 744320102 12,702 -695 -5.19 1,157 10.61 0.1376
2021-02-01 2020-12-31 13F PRUDENTIAL FINL COM 744320102 13,397 -1,131 -7.78 1,046 13.33 0.1290
2020-11-12 2020-09-30 13F PRUDENTIAL FINL COM 744320102 14,528 -346 -2.33 923 1.88 0.1310
2020-08-03 2020-06-30 13F PRUDENTIAL FINL COM 744320102 14,874 1,953 15.11 906 34.42 0.1377
2020-05-07 2020-03-31 13F PRUDENTIAL FINL com 744320102 12,921 -1,221 -8.63 674 -49.17 0.1258
2020-02-04 2019-12-31 13F PRUDENTIAL FINL COM 744320102 14,142 -66 -0.46 1,326 3.76 0.2010
2019-11-18 2019-09-30 13F PRUDENTIAL FINL COM 744320102 14,208 -123 -0.86 1,278 -11.68 0.1779
2019-08-08 2019-06-30 13F PRUDENTIAL FINL COM 744320102 14,331 1,655 13.06 1,447 24.21 0.2031
2019-05-02 2019-03-31 13F PRUDENTIAL FINL COM 744320102 12,676 805 6.78 1,165 20.35 0.1844
2019-02-07 2018-12-31 13F PRUDENTIAL FINL COM 744320102 11,871 75 0.64 968 -19.00 0.1723
2018-11-13 2018-09-30 13F PRUDENTIAL FINL COM 744320102 11,796 3,370 40.00 1,195 51.65 0.1920
2018-08-02 2018-06-30 13F PRUDENTIAL FINL COM 744320102 8,426 4,871 137.02 788 114.13 0.1298
2018-05-07 2018-03-31 13F PRUDENTIAL FINL Com 744320102 3,555 3,555 368 0.0636
2017-10-27 2017-09-30 13F PRUDENTIAL FINL COM COM 744320102 0 -2,106 -100.00 0 -100.00
2017-07-21 2017-06-30 13F PRUDENTIAL FINL COM COM 744320102 2,106 -93 -4.23 228 -2.98 0.0466
2017-04-18 2017-03-31 13F PRUDENTIAL FINL COM COM 744320102 2,199 2,199 235 0.0507
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.