더 트레이드 데스크, Inc.
MX ˙ BMV ˙ US88339J1051
SecurityMX:TTD / The Trade Desk, Inc.
InstitutionTexas Yale Capital Corp.
Latest Disclosed Ownership134,593 shares
Latest Disclosed Value $ 3,053,915
Texas Yale Capital Corp. reports 1.39% increase in ownership of TTD / The Trade Desk, Inc.

On May 4, 2026 - Texas Yale Capital Corp. filed a 13F-HR form disclosing ownership of 134,593 shares of The Trade Desk, Inc. (MX:TTD) valued at $3,053,915 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 10, 2026 disclosing 132,743 shares of The Trade Desk, Inc.. This represents a change in shares of 1.39% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-04 2026-03-31 13F THE TRADE DESK COM CL A 88339J105 134,593 1,850 1.39 3,054 -39.40 0.0867
2026-02-10 2025-12-31 13F THE TRADE DESK COM CL A 88339J105 132,743 1,010 0.77 5,039 -21.96 0.1527
2025-11-07 2025-09-30 13F THE TRADE DESK COM CL A 88339J105 131,733 5,575 4.42 6,456 -28.91 0.2032
2025-08-06 2025-06-30 13F THE TRADE DESK COM CL A 88339J105 126,158 420 0.33 9,082 32.01 0.2975
2025-05-07 2025-03-31 13F THE TRADE DESK COM CL A 88339J105 125,738 -2,505 -1.95 6,880 -54.35 0.2825
2025-02-13 2024-12-31 13F THE TRADE DESK COM CL A 88339J105 128,243 60 0.05 15,072 7.24 0.6061
2024-11-12 2024-09-30 13F THE TRADE DESK COM CL A 88339J105 128,183 53 0.04 14,055 12.31 0.6107
2024-08-13 2024-06-30 13F THE TRADE DESK COM CL A 88339J105 128,130 -350 -0.27 12,514 11.42 0.5958
2024-05-08 2024-03-31 13F THE TRADE DESK COM CL A 88339J105 128,480 0 0.00 11,232 21.48 0.4987
2024-02-13 2023-12-31 13F THE TRADE DESK COM CL A 88339J105 128,480 122 0.10 9,245 -7.84 0.4403
2023-11-09 2023-09-30 13F THE TRADE DESK COM CL A 88339J105 128,358 114 0.09 10,031 1.29 0.4522
2023-08-03 2023-06-30 13F THE TRADE DESK COM CL A 88339J105 128,244 -367 -0.29 9,903 26.43 0.4657
2023-05-10 2023-03-31 13F THE TRADE DESK COM CL A 88339J105 128,611 -923 -0.71 7,834 34.89 0.3981
2023-02-13 2022-12-31 13F THE TRADE DESK COM CL A 88339J105 129,534 0 0.00 5,807 -24.97 0.3312
2022-11-08 2022-09-30 13F THE TRADE DESK COM CL A 88339J105 129,534 0 0.00 7,740 42.65 0.4959
2022-08-11 2022-06-30 13F THE TRADE DESK COM CL A 88339J105 129,534 0 0.00 5,426 -39.51 0.3508
2022-05-10 2022-03-31 13F THE TRADE DESK COM CL A 88339J105 129,534 -416 -0.32 8,970 -24.68 0.4889
2022-02-10 2021-12-31 13F THE TRADE DESK COM CL A 88339J105 129,950 -125 -0.10 11,909 30.24 0.6052
2021-11-08 2021-09-30 13F THE TRADE DESK COM CL A 88339J105 130,075 -65 -0.05 9,144 -9.18 0.5185
2021-08-05 2021-06-30 13F THE TRADE DESK COM CL A 88339J105 130,140 117,126 900.00 10,068 18.71 0.5752
2021-05-12 2021-03-31 13F THE TRADE DESK COM CL A 88339J105 13,014 -677 -4.94 8,481 -22.66 0.5328
2021-02-10 2020-12-31 13F THE TRADE DESK COM CL A 88339J105 13,691 -809 -5.58 10,966 45.79 0.7366
2020-11-10 2020-09-30 13F THE TRADE DESK COM CL A 88339J105 14,500 10 0.07 7,522 27.71 0.5769
2020-07-31 2020-06-30 13F THE TRADE DESK COM CL A 88339J105 14,490 -4,422 -23.38 5,890 61.37 0.4791
2020-05-13 2020-03-31 13F THE TRADE DESK COM CL A 88339J105 18,912 4,143 28.05 3,650 -4.87 0.3590
2020-02-11 2019-12-31 13F THE TRADE DESK COM CL A 88339J105 14,769 0 0.00 3,837 38.52 0.2630
2019-10-31 2019-09-30 13F THE TRADE DESK COM CL A 88339J105 14,769 0 0.00 2,770 -17.66 0.1987
2019-07-24 2019-06-30 13F THE TRADE DESK COM CL A 88339J105 14,769 -14,531 -49.59 3,364 -42.00 0.2509
2019-05-10 2019-03-31 13F THE TRADE DESK COM CL A 88339J105 29,300 16,075 121.55 5,800 277.85 0.2319
2019-02-11 2018-12-31 13F THE TRADE DESK COM CL A 88339J105 13,225 1,814 15.90 1,535 -10.86 0.1386
2018-11-13 2018-09-30 13F THE TRADE DESK COM CL A 88339J105 11,411 0 0.00 1,722 60.93 0.1391
2018-08-07 2018-06-30 13F THE TRADE DESK COM CL A 88339J105 11,411 -1,025 -8.24 1,070 73.42 0.0919
2018-05-03 2018-03-31 13F THE TRADE DESK COM CL A 88339J105 12,436 12,436 617 0.0531
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.