푸르덴셜 파이낸셜, Inc.
MX ˙ BMV ˙ US7443201022
SecurityMX:PRU / Prudential Financial, Inc.
InstitutionKey FInancial Inc
Latest Disclosed Ownership1,723 shares
Latest Disclosed Value $ 168,318
Key FInancial Inc reports 10.95% increase in ownership of PRU / Prudential Financial, Inc.

On April 24, 2026 - Key FInancial Inc filed a 13F-HR form disclosing ownership of 1,723 shares of Prudential Financial, Inc. (MX:PRU) valued at $168,318 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 9, 2026 disclosing 1,553 shares of Prudential Financial, Inc.. This represents a change in shares of 10.95% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-24 2026-03-31 13F PRUDENTIAL FINL COM 744320102 1,723 170 10.95 168 -4.00 0.0289
2026-02-09 2025-12-31 13F PRUDENTIAL FINL COM 744320102 1,553 5 0.32 175 10.06 0.0320
2025-11-05 2025-09-30 13F PRUDENTIAL FINL COM 744320102 1,548 922 147.28 159 137.31 0.0295
2025-08-05 2025-06-30 13F PRUDENTIAL FINL COM 744320102 626 5 0.81 67 -2.90 0.0135
2025-05-01 2025-03-31 13F PRUDENTIAL FINL COM 744320102 621 5 0.81 69 -5.48 0.0151
2025-01-31 2024-12-31 13F PRUDENTIAL FINL COM 744320102 616 -9 -1.44 73 -2.67 0.0166
2024-10-29 2024-09-30 13F PRUDENTIAL FINL COM 744320102 625 16 2.63 76 5.63 0.0167
2024-07-30 2024-06-30 13F PRUDENTIAL FINL COM 744320102 609 41 7.22 71 7.58 0.0171
2024-05-13 2024-03-31 13F/A-1 PRUDENTIAL FINL COM 744320102 568 5 0.89 67 13.79 0.0170
2024-05-01 2024-03-31 13F PRUDENTIAL FINL COM 744320102 563 0 58 0.0160
2024-01-31 2023-12-31 13F PRUDENTIAL FINL COM 744320102 563 4 0.72 58 9.43 0.0160
2023-11-01 2023-09-30 13F PRUDENTIAL FINL COM 744320102 559 5 0.90 53 10.42 0.0179
2023-07-28 2023-06-30 13F PRUDENTIAL FINL COM 744320102 554 41 7.99 49 14.29 0.0162
2023-05-02 2023-03-31 13F PRUDENTIAL FINL COM 744320102 513 -51 -9.04 42 -12.50 0.0155
2023-01-26 2022-12-31 13F PRUDENTIAL FINL COM 744320102 564 0 0.00 48 0.00 0.0228
2022-10-28 2022-09-30 13F PRUDENTIAL FINL COM 744320102 564 27 5.03 48 -7.69 0.0226
2022-07-26 2022-06-30 13F PRUDENTIAL FINL COM 744320102 537 -65 -10.80 52 -26.76 0.0282
2022-04-27 2022-03-31 13F PRUDENTIAL FINL COM 744320102 602 3 0.50 71 9.23 0.0353
2022-01-19 2021-12-31 13F PRUDENTIAL FINL COM 744320102 599 395 193.63 65 209.52 0.0326
2021-11-01 2021-09-30 13F PRUDENTIAL FINL COM 744320102 204 0 0.00 21 5.00 0.0119
2021-08-02 2021-06-30 13F PRUDENTIAL FINL COM 744320102 204 0 0.00 20 5.26 0.0112
2021-04-30 2021-03-31 13F PRUDENTIAL FINL COM 744320102 204 34 20.00 19 46.15 0.0125
2021-01-29 2020-12-31 13F PRUDENTIAL FINL COM 744320102 170 170 13 0.0097
2020-08-07 2020-06-30 13F PRUDENTIAL FINL COM 744320102 0 -170 -100.00 0 -100.00
2020-05-05 2020-03-31 13F PRUDENTIAL FINL COM 744320102 170 170 9 0.0092
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.